Media Rights
IIHF Divisions World Championships · Participants Regulations · Medical and Anti-Doping · Communications
140.1General 139.1.1.Multimedia rights, including those stemming from digital platforms, including social networks, are owned by the IIHF may only be granted to the Host in writing.
140.2Website 139.2.1.The Host has the right to create content which may be placed on the Championship website, upon IIHF approval. 139.2.2.The IIHF shall approve the design and the language of the homepage. 139.2.3.No advertising is allowed on the website, which may in any way conflict with any of the IIHF Sponsors or Suppliers. 139.2.4.The Host ensures that official scores and statistics of the Championship are taken from the IIHF website and shall not be produced independently. 139.2.5.The Host ensures that all Championship-related information regarding e.g., game schedules, ticketing merchandise shall be first communicated on the IIHF Championship website. 139.2.6.The Host shall provide to the IIHF all of their partners' logos with high- and low-resolution files as well as the relevant URL to be linked to the partner logo placed on the Championship website. 139.2.7.Any IIHF guidelines concerning the website’s templates shall mandatorily be complied with.
139.3Media operations – services 139.3.1.The Host is recommended to assign one (1) Press Officer for the Championship who shall be fluent in the English language and in the local language and have experience in media relation and a comprehensive understanding of international media needs. 139.3.2.The Press Officer(s) is responsible for:
a.Media registration and accreditation for journalists and
photographers;
b.Ensuring that Media Areas (Media Tribune, Media Center, Photography Positions, Mixed Zone, Flash Zone, Press Conference Room, etc.) requirements are met;
c.Creating an information package to be shared with accredited media; and
d.During the Championship, being the first contact for accredited media representatives and photographers; managing and supervising media working areas on site; assisting and supporting teams with media needs and requests; collecting statistics of media attendance; providing and creating a communication channel to keep the media representatives informed about the Championship.
139.4Photography operations – services 139.4.1.The Host shall assign one (1) Host Photographer for the Championship who is skilled in sports photography and who is in possession of modern, digital photography equipment. 139.4.2.The Host Photographer is responsible for:
a.Providing high-resolution team photographs of every participating team as well as the Game Officials;
b.Providing a minimum of fifty (50) high-resolution colored photographs in digital format from each game of the Championship in the highest standard of quality. The first batch shall be uploaded at the end of the first period, the second batch shall be uploaded at the end of the second period and the last batch shall be uploaded at the end of the third period on the IIHF content server. If this is not possible, then all photos are to be uploaded shortly after the game. The IIHF content server is hosted on SONY Ci. Ahead of the tournament, IIHF will create all the necessary folders and sub-folders where the Host Photographer will be able to upload the photos. The IIHF will grant the Host Photographer access to these folders.
c.Game photos shall be delivered as JPG files. Width = 3000 pixels & height = 2000 pixels. Resolution = 300 dpi. Bit depth = 24 bits.
d.Providing high resolution photographs from the following events: opening ceremony (if applicable), closing ceremony, Trophy handover (Gold, Silver & Bronze), Medal Ceremony (Gold Silver & Bronze), Trophy Celebrations (Gold, Silver & Bronze), group photos of teams posing on ice with their trophy.;
e.Providing any other photographs and/or request of which the IIHF reasonably specified; and
f.Ensuring that all materials shall be timely uploaded on the IIHF content server. 139.4.3.The Host shall ensure that all photographers sign the IIHF Event Photography Agreement prior to receiving accreditation and that any accreditation for the Championship is conditional on the photographer signing the respective agreement. The signed agreements hall be provided to the IIHF at the conclusion of Championship.
139.5Social Media 139.5.1.The Host shall assign at least one (1) Social Media Coordinator who is skilled in social media content creation. 139.5.2.The Host Social Media Coordinator shall:
a.Gather, create and when needed edit highly engaging and compelling social media content of the Championship;
b.Act as main contact for any existing Host social media channels towards the IIHF;
c.Provide equal coverage of all teams not solely focus on the Host country team;
d.Help to strategize and coordinate photo and video shoots and set-ups, including logistics, lighting, set and locations, etc. When requested by the IIHF;
e.Refrain from taking pictures or videos solely for personal use (i.e., stop a player to take a picture with them);
f.Work with the IIHF Digital Content Team, if requested; and
g.Supply content in a timely manner to the IIHF and the Participating Teams via the IIHF content server. Uploads shall be at a minimum done once a day. 139.5.3.The Host shall ensure that the IIHF and the Participating Teams can be associated with the content being published. 139.5.4.The Host ensures that all information relating to the Championship is exclusively communicated through the official channels in the English language. 139.5.5.If the Host wishes to communicate in their own language, they shall seek prior IIHF approval. 139.5.6.The Host ensures that only high-quality visual content is published. 139.5.7.All published content shall be neutral in tone and shall not criticize any of the stakeholders mentioned above. 139.5.8.The Host ensures that content from third parties posted organically is verified with the respective right holders.
139.5.9The Host shall seek prior IIHF approval for social media post templates.
139.5.10The Host shall seek prior IIHF approval for all content relating to sponsors or showing sponsors logos.
139.5.11The Host shall seek prior IIHF approval for news releases, which must in any case be published only after the respective press release.
139.5.12The Host shall seek prior IIHF approval for specialized hashtags that they intend to use for the Championship.
139.5.13If the Host wishes to use the content for promotion of their own social media channel, they shall tag the official IIHF social media channels.
139.5.14The Host shall refrain from using any visual content for commercial purposes.
139.5.15The Host ensures that ownership of all social media pages reverts back to the IIHF at the conclusion of the Championship.
139.5.16Following the conclusion of the Championship, the IIHF reserves the right to reassign any social media accounts to a new host.
139.5.17The IIHF retains ownership of any social media account that are created in collaboration with the Host for the purpose of promoting a Championship.
139.5.18The Host ensures that all its Staff, including volunteering staff, is aware of the IIHF Social Media Guidelines.
139.5.19The Host acknowledges and informs all their staff, including volunteering staff and third parties mandated to manage the Host’s social media accounts, if any, that they may be subject to legal action or disciplinary sanctions for any posting deemed to be inappropriate, illegal infringing on any other person’s rights, in accordance with the IIHF Integrity Code.